Beauty and The Beast Fitness Center - logo

Serving Hastings and the surrounding areas


One stop shop for fitness!

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Maximum nutrition

Maximize your workout through proper nutrition

The Maximum Nutrition is located within Beauty and The Beast Fitness Center, a complete area dedicated to nutrition and wellness.


As a Max Muscle authorized retailer, we offer many high-quality products, including protein, diet and weight-loss items, sports performance products, and health and wellness items.

Members can save cash

Interested in purchasing Max Muscle and other products? If you are a member of the gym, you will receive 20% OFF your purchase. Maximum Nutrition is open during staff hours and open to the public. We also offer premade meals, so you can always eat right.

Max Muscle products available here

We are fully stocked with men's and women's products. Talk to Ty or Ashley, who will consult with you on what products will assist you in achieving your goals.

All members will save 20% on their purchases.

Our family-owned business has been operating for four years. Call today with any questions you may have about our facilities!


Get the fuel you need to succeed before,

during, and after your workout

Maximum nutrition